The Mandate - Part 5
Flavored Coffee
Just kidding. I really mean:
Single Estate Coffee in General
This is a natural extension of the previous Mandate - and one that most progressive roasters are well on board with. And we've been doing it for a while now.
The only thing I might be able to add to this, if I haven't already made it apparent, is that these estates will all be lightly roasted - delicate might even be a way to describe them. There's no point in roasting an estate coffee to the point where the roast interferes with the inherent flavor of the bean.
We will offer these estate coffees as part of our daily french press program, some in the "special finds" category, some mixed in with the daily availables.
I would like to say seasonality will play a big part of this estate system but not being a roaster I don't have much of a way to effect that. Actually, from what I hear not even roasters have much say in how quickly they get their lots. Most coffees seem to arrive at our ports months after they have been harvested.
If we can get oranges from Brazil in less than four months, why can't get coffee as fast? Some parts of our industry seem pretty stone age.
OK, OK I almost got off on a rantangent there. Back on track.
Five more Mandates left. Stay tuned.
Just kidding. I really mean:
Single Estate Coffee in General
This is a natural extension of the previous Mandate - and one that most progressive roasters are well on board with. And we've been doing it for a while now.
The only thing I might be able to add to this, if I haven't already made it apparent, is that these estates will all be lightly roasted - delicate might even be a way to describe them. There's no point in roasting an estate coffee to the point where the roast interferes with the inherent flavor of the bean.
We will offer these estate coffees as part of our daily french press program, some in the "special finds" category, some mixed in with the daily availables.
I would like to say seasonality will play a big part of this estate system but not being a roaster I don't have much of a way to effect that. Actually, from what I hear not even roasters have much say in how quickly they get their lots. Most coffees seem to arrive at our ports months after they have been harvested.
If we can get oranges from Brazil in less than four months, why can't get coffee as fast? Some parts of our industry seem pretty stone age.
OK, OK I almost got off on a rantangent there. Back on track.
Five more Mandates left. Stay tuned.
posted by Shannon at 9:22 PM
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